Tag: "Media spend caused sales"

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Marketing & Sales News 5/3/12

Marketing & Sales News 5/3/12

Untangling The Complex Relationship Between Media Spend And Sales Anyone who’s been in marketing long enough can relate to the following scenario: It’s the monthly leadership meeting for your company and the agenda includes a review of last month’s performance. April sales were up 5% versus March, and media spend was up by 10%. The […]