Tag: "Business and Customer Service"

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Make Money Saying Thank You

As a business grows, sometimes business owners tend to forget the most important part of their business – the customers. The danger with this is that the business can become just another faceless unit that customers deal with. The average consumer does not become a repeat customer, so it can be really, really hard to encourage repeat purchases. This phenomenon is what makes grizzled old veterans of the business milieu would tell you that spending on marketing and advertisements to keep existing customers is much better than the seemingly Sisyphean act of trying to gain new customers.